Breaking: LOGIC Captures No. 1 Position For Electronic Cigarettes

LOGIC Technology, makers of premium electronic cigarettes, announced today the latest results from Nielsen’s C-Track Database, indicating that the brand has captured the No. 1 position in the U.S. for unit share in convenience stores nationwide. Additionally, LOGIC continues to maintain a strong hold on the No. 2 rank for dollar share across the U.S. Currently, LOGIC leads the category in total U.S. unit share at 24.3%. In total U.S. dollar share, LOGIC holds the No. 2 rank at 22.9%. The Nielsen data confirms LOGIC’s strong market presence as it approaches the No. 1 position overall within the electronic cigarette industry in the U.S. Stay tuned to CSD’s daily newsletter tomorrow for more information.

Breaking: LOGIC Captures No. 1 Position For Electronic Cigarettes

8 comments ↓

#1 Jersey Boy on 08.14.14 at 12:28 PM

Interesting that on the day Bonnie schedules and has a cyber call with Logic that they show up as #1. Come on folks there are reasons folks don’t rely on Nielsen. Too many reasons to consider the reality of why something like this could be in the data. Free Vuse & Free Mark Ten anyone?

#2 OTP Kid on 08.14.14 at 4:51 PM

I would use the word “stunt” Jersey Boy. If you get a chance, check out Bonnie’s dollar projections on Blu she sent out last month – comical

#3 Jersey Boy on 08.20.14 at 9:21 AM

OTP Kid – I know but let’s think about this Logic has not totally been hammered with the efforts of VUSE and Mark Ten. And does a 4 week segment give a true picture of the story. It is just so comical that folks take Ms Herzog as serious as they do. Being seeing some vapor stores closing up also now.

#4 OTP KId on 08.22.14 at 1:49 PM

I don’t completely disagree. I discussed with Herzog and the delta between dollars and units is more than 10 points. This is a unit measurement game – there’s no possible way Logic sells more ecigs than blu, no way.

#5 Jersey Boy on 09.18.14 at 2:42 PM

any one hear Njoy laying folks off? Just curious.

#6 wordonthestreet on 09.18.14 at 8:09 PM

I hear Johnson Creek layed off a tonne.

#7 Bluse on 09.22.14 at 3:41 PM

I heard the opposite, Johnson was adding people. I’m seeing their liquids everywhere now.

#8 Vapor Vixen on 10.06.14 at 12:59 AM

logic is sitting and sitting and sitting just check all the dust on the packages

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