TABEXPO Prague or WT Expo Munich – what to decide?

Since WT announced their Munich show directly on the heels of TABEXPO Prague the Tobacco Industry has been a regular gossip column. Why?
Almost everybody agrees holding two shows, within a week of each other, in Europe, makes no sense. Indecision is rife and not surprisingly; making the wrong decision will be costly in many ways and what’s the harm in waiting it out?
More than you think…..
First, we all agree there are too many shows. This is a mature industry, which is consolidating and new products / developments don’t appear every year. Exhibition costs are large – why spend on a booth if you don’t have to?
Having two shows dilutes both. Nobody wins. Not you, the Tobacco Industry not TABEXPO or WT Expo.
Many argue TABEXPO and WT should get together and have one show. It’s not going to happen. It’s not even a great idea as competition will be diminished (meaning eliminated) and that’s really not good for the Industry. The best solution would be if WT re-scheduled. Moving the Munich show, from the week before TabExpo which has been held in November since 1994, would actually be helpful to the Tobacco Industry.
This seems unlikely. So what to do? Well the future is in your hands; here are some suggestions…..
Do your research and find out who’s really going to exhibit? There are some shenanigans going on. Quite a few exhibitors are listed as exhibitors at Munich who haven’t paid deposits; meaning they’re not going. In some cases they are still listed as exhibitors when they’ve paid to attend TABEXPO and told WT they will not exhibit in Munich.
Consider which show is likely to be the best supported and attended. WT does a good job with their shows but TABEXPO is an Olympic exhibition – a World Trade Show – a four-year event. You can guarantee TABEXPO will be well attended; and by key Tobacco Industry executives from around the World. Go for the show that will be best for your business.
If you’re looking to do business, find opportunities, update yourself on the industry; make plans to be at TABEXPO – the show with the best exhibitor profile, attendee track record and congress participants? At TABEXPO you have an extra day to do it; in Prague, a city which costs considerably less than Munich.
WT is now offering bargain basement prices on booth space. Sound good – you bet – but check further before you leap. Is the bargain basement pricing possibly a sign of desperation and is it at the expense of early signers who find they paid more to exhibit than those who waited? What a deal! What if prices fall even further?
If you exhibit in Munich, what if the show attendance is disappointing? Do you have a fall-back? Can you afford to exhibit at both? Do you want to? Can you afford not to?
If you are a major raw material supplier or equipment vendor then one good order or prospect will cover your investment. Where will you, most likely, get that order; meet those prospects and others……..?
Analyze where your prior exhibition business came from – did it come from TABEXPO or did it come from WT?
Many industry insiders have confirmed they will go to TABEXPO Prague, some, if they can afford it, may go to both.
If I had to choose just one show to attend in 2011 – it will be TABEXPO Prague. Good prospects, well attended, excellent connections and at a fair price.


#1 Chris Crawley on 02.28.11 at 6:29 PM

In a recent update TabExpo has anounced BAT will participate with a large lounge for the duration of the exhibition.

#2 Larry Jones on 03.15.11 at 10:36 AM

Thats nice but I expect more visitors will turn up at munich, because they prefer an event in a venue that has a reputation for holding excellent international events instead of a burnt out old tent

#3 Larry Jones on 03.16.11 at 10:18 AM

Does Bulgartabac still exist, because their phones don’t work?

#4 Dave Pike on 03.16.11 at 4:49 PM

Larry you are right no one wants to exhibit in a burnt out tent thats why we chose Incheba, one of the finest venues to hold a truly Global event, as all our exhibitors and visitors to TABEXPO will find out when they arrive in November.
In the heart of Prague, superb ambiance and facilities. Within walking distance or short tram or taxi ride distance of some of the city’s best hotels, bars and restaurants. Every thing that the industry asked for.
I would like to help you on Bulgartabac yes they very much exist and are very much on board for TABEXPO.

#5 Larry Jones on 03.17.11 at 6:58 AM

David could you expalin page 144 of TJI issue 1 2010
because the left wing at Incheba was completely destroyed by fire. Why are your rates nearly DOUBLE that of World Tobacco Expo Munich?

#6 Dave Pike on 03.17.11 at 5:24 PM

Larry I would be more than happy to explain this with you please call me on +442380812435

#7 OTP Kid on 03.18.11 at 12:00 PM

Please explain on the blog Dave, we want to know. Explaining over a personal telephone call makes me suspicious.

#8 Milec Stalizcki on 03.18.11 at 12:19 PM

World Tobacco magazine is out of business, TJI agreed to promote their exhibitions. It is not surprising TJI is trying to promote WT and hurt TabExpo.

Persnally it upsets me you describe Inchaba – a National monument – as a tent. London’s Millennium Dome is not a tent and is made from the same materials.

Oh and the fire – was long ago. Time to move on.

#9 Larry Jones on 03.21.11 at 6:15 AM

Milec, TJI is not trying to hurt Tabexpo, World Tobacco Magazine did not go out of business, it decided to focus on the exhibitions instead. As far as I am aware there has never been an international industrial exhibition held at Incheba. Germany is the largest tobacco market in western Europe and has a reputation for having the best exhibition halls in the world.

I think it is time for you to face up to the facts

#10 Larry Jones on 03.21.11 at 6:17 AM

OTP Kid,
I agree; this is after all, a blog and people would like to know why Tabexpo is nearly double the price of World Tobacco, especially as Prague is a cheaper venue than Munich.

#11 OTP Kid on 04.19.11 at 4:02 PM

Precisely. We cannot trust Mr. Pike (if that’s who you really are! )

#12 dave pike on 04.20.11 at 3:12 AM

In response to your message I would ask you to view the TABEXPO website with regards to cost of exhibiting at The One & Only TABEXPO 2011 Prague.

The pricing structure was designed to offer three types of space Premium, Prime and Standard all at 3 different price levels giving the exhibitor more flexibility and greater choice.
In addition, to reward regular advertisers in Tobacco Reporter reduced costs are offered.

It is entirely the decision of exhibitors as to what space they chose and the price they paid, we thank over 130 exhibitors already signed up to TABEXPO, still the largest most visited and most respected Global tobacco event in Europe.

#13 Larry Jones on 04.20.11 at 5:13 AM

David Why are there so many resrved stands without any names?
This show with its so called 130 signed contracts also looks like it will only be half the size of Paris.
and it is very misleading to have BAT looking as they are exhibiting when they are in fact only a sponsor.
it is also very easy to pad out the floor plan with Italian Pavillions and US Pavillions just as you did in that diastorous Bangkok show.

#14 OTP Kid on 04.20.11 at 10:26 AM

Good catch Larry. Obviously a ploy to have folks rush in and sign up. This whole thing is fishy at best.

#15 dave pike on 04.21.11 at 11:10 AM

“Firstly, let me take issue with your personal attack on my integrity. Tobacco Info is a professional blog that focuses on issues – not maligning people.

Secondly, let’s address the issues regarding the floor plan. TABEXPO has only two areas designated for pavilions, both at the request of clients who want to co-opt other companies in order to participate together. As it transpires the Italian Exhibitors grew too large for the allocated space. These companies have now selected booths throughout the right wing. This change will be reflected on the next floor plan, which will be released after the Easter Holiday. The US pavilion is close to being confirmed and will consist of 4 companies who will all be identified.

Thirdly, we have a number of clients who have expressly requested that their company names are withheld at this time. We would very much like to identify them; however, we respect their wishes.

Fourthly, BAT has a lounge. This lounge is indicated on the floor-plan because it occupies a physical space and visitors will need to know where the lounge is in order to visit it.

Schweitzer Mauduit will sponsor the BISTRO and BMJ are sponsoring the visitor bags.

Let me reiterate TABEXPO PRAGUE will be the largest global tobacco event in Europe in 2011. Here is the latest endorsement written by a key exhibitor. TABEXPO is the One and Only!

Larry and OTP I have taken great care to address your comments fully and frankly. I have published my phone number to afford you the time and luxury of additional dialogue. I believe now is the correct time for both of you to identify yourself and your motivation for attacking TABEXPO 2011 Prague.

#16 Larry Jones on 04.26.11 at 4:37 AM

Lets face it, as Tabexpo goes on it’s size will decrease.
look at the difference from Barcelona to Paris and I suspect Prague will be smaller than Paris, no amount of padding will disguise that. Tabexpo is not the one and only anymore as it has a reputable and successful event organizer to compete with. Which in case you didn’t know organized the very first tobacco industry show in 1972 and has been organizing successful events around the world to this day.

#17 Chris Crawley on 04.26.11 at 10:23 AM

While I will be the first to promote a healthy debate some of this has turned personal and that’s not permitted under the rules of engagement for
Please refrain from any personal comments. They are unhelpful to the debate which you are encouraged to continue….
Further personal remarks may be deleted or your rights to blog / comment retracted.

#18 OTP Kid on 05.06.11 at 10:18 AM

Chris – you are gettingexactly what you asked for on this thread because you stepped outside the bounds of reporting the news and started making recommendations as to what show to attend, whcih causes people to question whether or not you have an agenda. Your initial comments caused this, and it is not personal as you indicate. People are entitled to ask questions and make statements on here as that is the point of a blog. Your last comment is inappropriate and you should rescind it.

#19 Anonymous on 05.07.11 at 5:04 AM

Dear OTP Kid,
My editorial comment was not aimed at me but inappropriate remarks to Mr. David Pike.

I don’t have an agenda, but I do have an opinion – which I’ve made plain enough.

WT’s show directly prior to TabExpo this November does not serve the best interests of the tobacco indutry.

In the longer term it may not serve the best interests of either WT or TabExpo – but that remains to be seen.

I’m fully supportive of competition and don’t think the industry stands to benefit by WT competing with TR for exhibitors and attendees in the same month.

Lastly. This is a blog – it’s not a news / reporting forum.
Everyone can participate and have an opinion.

My only request is remains civil.

#20 Larry Jones on 05.13.11 at 7:44 AM

Dear Anonymous Chris,
Our remarks on this blog are simply to get some HONEST feedback. We posed reasonable questions but in return just recieved a sales pitch from Mr Pike, we understand that he has a show to promote, but the industry would like to see some more honesty and transparency, and that is why we keep wondering why instead of honestly answering the questions, he is skirting the issues. With regards to allegiance we know you lean towards Tobacco Reporter and hence tabexpo, so naturally your comments will be biased. The industry will decide which of the two shows will be the one to go to. If Tabexpo says that no finished product will be sold at the event and that it is in fact an industry event, why will some manufacturers be exhibiting finished product? Surely they should be at Intertabac instead.

#21 dave pike on 05.16.11 at 3:00 AM

You say the industry would like to see more honesty and transparency, we know what the industry thinks because they tell us. Tobacco Reporter editors and sales people spend most of their time traveling the world to ensure that they and us know and can react to the industry’s needs and desires. Perhaps it is this honest work ethic coupled with an amazing Congress and one of the most popular tourist destinations in Europe that has lead to TABEXPO’s success. Our fantastic exhibitors and sponsors speak for the industry, not some anonymous bloggers answerable to no one with ulterior motives. Larry it’s the customer who decides where he goes and we respect their decision.
Larry your comments regarding finished product are fictitious. At this point I must question your motivation and transparency. Why are you making unfounded comments? Who are you and who do you represent? Clearly you are biased. Why?

#22 Larry Jones on 05.16.11 at 4:39 AM

David, They are not fictious comments, Bulgartabac(who may be PMI owned in November) and Kings are both cigarette manufacturers and as such would be ideal VISITORS to you show and EXHIBITORS to Intertabac and so why are you advising them to exhibit at Prague. Where is the honesty in that.

#23 OTP Kid on 05.16.11 at 4:45 AM


Your last comment is more of a sales pitch again.

Chris, you should be more inclined to stop these sales pitches instead of helping to promote them, and stay above the fray. We count on youfor that in your role as blogmaster.

#24 dave pike on 05.16.11 at 5:03 AM

Larry & OTP
As we have already mentioned, the customer decides where and when they participate having made their choice which I might add is the correct one. TABEXPO, Tobacco Reporter will continue to deliver a professional and rewarding event for all exhibitors and congress delegates, as they have done for many years.

So come on, come clean who do you represent???

#25 Larry Jones on 05.16.11 at 6:49 AM

Dave, you would make an excellent politician.

#26 Larry Jones on 05.27.11 at 9:18 AM

Has anyone ever heard of a company called “Stand MUST be Open Plan Design”

#27 IanP on 05.27.11 at 7:08 PM

Larry, time to move on, boring.

#28 Larry Jones on 06.09.11 at 4:36 AM

Desperate times call for desperate measures, I do rembember something similar happening in Bangkok, where stands that were “reserved” on the floorplan, were actually empty at the venue. Who would want 200m2 in a tent? Let me guess, perhaps a Chinese or an Indian Pavillion.

#29 DORTEAM on 06.16.11 at 8:22 PM


#30 Larry Jones on 06.27.11 at 4:41 AM

If you are looking to promote finished product then definitely InterTabak in Dortmund. If you are promoting to cigarette manufacturers, then World Tobacco Munich is a better option.

#31 Shrawan Bharadia on 07.03.11 at 3:22 PM

Dear Mr. Larry,

Though I want to visit your exhibition but I cannot see your event listed in the Events calendar on the Incheba website. Will you please confirm the same with the dates. Regards.

#32 DAVID PIKE on 07.04.11 at 2:05 AM

Dear Shrawan
As organiser of TABEXPO 2011 PRAGUE, the dates of the exhibition are 15-18 November 2011. Please visit our website or contact me directly at my email address.

We very much look forward to your company joining the leading event for the tobacco industry in 2011.

#33 Larry Jones on 07.07.11 at 4:47 AM

For Information about the Tobacco Industry and events
Please visit,

#34 Larry Jones on 10.10.11 at 4:16 AM

I understand that Tabexpo 2015 will be at the Excel Centre, London, with the UK being so Anti Tobacco is this such a good thing?

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